Measure brand visibility in xAI answers
Add Grok-model answers to your AI visibility comparisons. Atlas tracks whether your brand appears in responses to the questions your customers ask, with saved results rather than a one-time manual impression.
How Atlas tracks Grok
Atlas submits tracked prompts to xAI's API using the configured Grok model. It supplies location and language context where available, saves the answer, and checks its text for business mentions, domain citations, and recommendation signals.
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Your customer questions
The prompts you choose, with your business context.
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Grok API
A fresh answer from the configured provider.
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Evidence, saved in Atlas
Mentions, citations, and recommendation signals.
From tracked prompts to visibility evidence
Available within your plan's assistant selection and tracking allowance, including Starter.
Brand recognition
See which tracked questions produce an answer that names your business and which questions leave it out.
Recommendations and links
Atlas checks the returned text for recommendation signals and citations to your website, separately from simple mentions.
Assistant comparisons
Compare Grok results with your other selected assistants to see whether visibility changes are broad or specific to one provider.
Start tracking Grok in Atlas
No personal Grok login or browser extension is required. Tracking runs through Atlas's provider connection.
Add your website
Set your business name, domain, location, and language so Atlas can identify your brand in answers.
Choose your assistants
Select Grok in your website's assistant settings, where your plan requires a selection. Your existing assistant allowance still applies.
Track customer questions
Add or review suggested prompts in Manage Prompts, activate the questions you want to monitor, and start tracking.
Review changes over time
Compare saved answers and visibility trends on AI Assistants and Prompt Results. Active prompts are eligible for daily scheduled checks while your account remains eligible.
Does Atlas search X posts or the live web through Grok?
The current Grok tracking path does not enable X-search or web-search tools. It measures the model's returned answer, not a live social-listening feed.
Does it reproduce Grok inside X?
Not necessarily. Consumer Grok can have different tools, models, and session context. Atlas reports observed xAI API responses, not personalized answers from X accounts.
Do I need an X account?
No personal X account is connected for tracking. Atlas uses its xAI provider connection within your plan allowance.