Competitor Tracking - Atlas
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Compare your brand’s share of voice in AI answers

Track how often AI mentions or recommends your brand alongside competitors, with results organized by assistant, prompt, and time period.

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Turn competitor mentions into useful context

Competitor comparisons depend on tracked prompts and the AI answers captured for them.

Measure share of voice

Compare how frequently your brand appears against the competitors you track.

Find competitive prompts

Spot questions where another brand is recommended more often.

Compare platforms

Understand where your relative visibility differs between AI assistants.

Competitive intelligence questions

Competitor comparisons depend on tracked prompts and the AI answers captured for them.

How does Atlas compare competitors?

Atlas checks tracked AI responses for mentions and recommendation signals for your business and configured competitors.

Can I choose which competitors to track?

Yes. Add and manage competitor businesses in your Atlas business settings.

Does share of voice represent market share?

No. It describes relative presence in the tracked AI responses, not sales, search volume, or total market share.

See how your brand compares in AI

Track competitor visibility with the same prompts and assistants used for your brand.